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What you focus on, grows.

I run the Instagram profile and the marketing behind it for people who work for themselves, and I teach the ones who'd rather run their own. In Italian and in Portuguese.

Joice Belisario in piedi nel suo studio, tailleur chiaro
15,700 people follow me on Instagram
Bergamo where I work and where my clients are
IT / PT the two languages I work in: Italian and Portuguese
It was never about wanting to, it was about finding the time: at the end of the night the last thing on your mind is posting something. Now she takes care of it, and we look at the profile like everyone else.
Casa Rafa · Bergamo
What we didn't expect was the old clients coming back. They see the stories, realize a month has gone by, and message us without us having to chase them.
Le Mani d'Oro · Bergamo
Joice Belisario seduta davanti a un murale colorato

From Brazil to Bergamo.

I'm Brazilian and I live in Bergamo. I work as a social media manager: I run the profiles of people who have no time, and I teach the ones who do. Instagram is a work tool, not a hobby.

I started again in another country, in another language, without knowing a soul. Everything I teach I tried on myself first, mistakes included.

I work with businesses in Bergamo: shops, bars, beauty salons. People who have a trade to run and no time to think about what to post.

Three ways to work with me.

Mentoring

If you'd rather do it yourself: I teach you how to run your own profile and you stay independent.

See how it works

Your Instagram isn't working for you?

Let's change that together. The mentoring works in three parts.

The profile

Name, bio and photo that say straight away what you sell and who it's for. Anyone who opens your profile has to get it in three seconds.

The content

What to post in a normal week, without making anything up and without disappearing for weeks.

The clients

How to answer the people who write, how to say your price without apologizing, how to get past customers to come back and how to fill the gaps in your week.

Tablet, macchina fotografica e caffè sul tavolo
Mani sulla tastiera, tablet e telefono sulla scrivania
Que a pressa não nos roube a beleza de contemplar.

May the rush never rob us of the beauty of really looking.

The ebook "Twenty minutes a day".

Twelve pages for people who work for themselves: how to write your bio, what photos to take while you work, what to put in your stories when you have nothing to say.

It costs you nothing and I ask for nothing back: no form to fill in, no email to hand over. Write to me and I'll send it, usually the same day.

Joice Belisario al parco, al lavoro sul tablet

What I post for my clients.

I run the profiles of Casa Rafa, a Brazilian food shop, and Le Mani d'Oro, a beauty salon: two businesses in Bergamo. Have a look before you write to me.

  • Il murale dipinto dentro Casa Rafa
  • Coxinha e salgados serviti da Casa Rafa
  • La vetrina del weekend di Le Mani d'Oro
  • Unghie rosse appena fatte da Le Mani d'Oro

Let's talk about your profile, no obligation.

Twenty minutes on a video call: you tell me where you're at right now and I'll tell you if I can actually help. I'm in Bergamo, but I work just as well remotely.

I answer personally, usually the same day. How I handle your data.

Thanks for writing. Your message arrived. I answer personally, usually the same day: if it's urgent, write to me on WhatsApp at +39 351 423 3930.

Or, if you prefer

Joice Belisario alla scrivania, sorride guardando in macchina JoiceBelisario